View marketing tips, articles, and more!
June 2021
The Beauty of Change
I recently visited my hometown in South Carolina and while I was in 80 degree weather, it was 95 degree weather in Michigan. As I write this article it is 43 degrees out, cloudy and raining. So the question is, "Why did I move to Michigan?" Quite simply... change, I LOVE IT!
On April 21st, after my bulbs were showing their colors and the azaleas were blooming on every stem -- it snowed. To some that might seem dis-heartening, especially ones that have had enough of seeing the "white stuff." For me, it was time to venture into my garden and see Old Man Winter and the Spring Fairies playing tug-a-war and the sites were spectacular.
To tend the soil you must learn humility and acceptance that a greater power is in control. Oh, you can choose to fight it and while you are doing so you might miss something really amazing.
Same is true of people, if you spend time objecting or critiquing you might just miss meeting someone that could change your world or at least make it even better!
Learning acceptance is not hard. Just stop, breathe, turn off your head talk and allow your brain, eyes, nose, and ears to accept what's heading your way. Then instead of responding -- simply absorb.
Your soul will do the rest!
Bee like a sponge --
Tina
Connect With Your Community as a Small Business
As a small business, your local community and customers are of the utmost importance. Supporting your customers means your small business will receive the same support in return.
When your small business is successful in connecting with your local community, you will have access to promotions such as positive reviews, recommendations, and positive word of mouth.
There are countless ways in which you can showcase your small business services while showing your support to the community.
Here are ways your small business can connect with your community:
Meet Your Neighbors
Local Events
Directory Listings
Showcase your Services
Hold an Online Giveaway
A Fresh & Updated Look
Give your customers what they want!
Not only is tasty food crucial in a restaurant, your menu is important when presenting what you serve in a clear, appealing, and descriptive way.
Making sure it's accurate, graphically pleasing, and up to date is important! Format, branding, readability, and font sizes are all factors that need to be on point.
Check out the new and improved look of Sammy's Cucina's latest menu that was created by Rapport Marketing!
The Difference Between Social Media and Digital Marketing
It is important to understand the differences between Social Media and Digital Marketing, so people can go to the right resources for their campaigns.
Both social media advertising and digital advertising are crucial elements of today’s marketing plans.
Creating Buzz
We are always looking for new ways to grow your hive and welcome any new ideas from you - even if they seem far-fetched - we love those the most!
Our latest suggestion... Blogging
Not only does blogging let you share the news and stories from your company, it provides an avenue to promote your community and the good things surrounding you!
Golden Limousine was a recent sponsor of Destination Ann Arbor's Annual Meeting and we created a blog post highlighting the meeting which focused on future planning for Ann Arbor and the surrounding communities -
check it out below!
The Benefits of Blogging for Business and Marketing
Not only does blogging drive website traffic and promote your products and services, but it also helps you build trust with your potential customers.
View the benefits of blogging for business.
It helps drive traffic to your website.
You can repurpose blog content for social media.
It helps convert traffic into leads.
It drives long-term results.
Blogging helps with link building.
It drives long-term results.
It helps you share company news.
The Sweet News is created and distributed by the Rapport Marketing Team. Any questions, concerns, or if you would like to swap honey...please contact us!
Get in touch: 734.395.8212
tina@rapport.tw
www.rapport.tw
