Better business preparation for a better year - marketing in 2022.
December 2021
Happy Holidays! Already?
Can you believe it's that time of year again - already? The time to gather, to celebrate, embrace the changing weather. It seems like only yesterday the trees were green and the days were lasting much longer.
Oftentimes, we find ourselves looking to the end of the year, and the collective holiday season, as the end of all celebration for the things achieved throughout the year. However, in an effort to avoid getting lost in the daydreaming of those celebrations - use the little achievements made throughout the day as times to celebrate!
Set a standard for year end productivity, and celebrate the small successes found in the day to day. By doing so, you actively prevent overwhelming anxiety when a last minute client meeting doesn't go the right way, or production timelines get pushed, etc.
Though jingle bells may fill your head, it is important to stay an active and conscious worker, employer, and team player throughout the following weeks. Communicate, demonstrate, and congratulate whenever you can during this joyously stressful season, and together we may all reach the finish line in one piece!
And remember - life is full of flowers when you look for them! Even the bees have to search through the snow sometimes.
A Very Busy Bee,
Travis
Welcome to the METAverse
Forget Facebook. Meet Meta.
Recently, the CEO of Facebook, Mark Zuckerberg announced the changing of the tides at Facebook - with the introduction of an updated brand, business, and logo - Meta.
The umbrella under which apps such as Facebook, Instagram, and WhatsApp operate, Meta will be the central business core and operations for these subsidiaries. Consequently, with the announcement of Meta comes the much anticipated introduction of the "Metaverse" - a digital world people can cross in and out of seamlessly.
Not only do digital tech giants have a lot to say about this announcement, but leaders in the branding & design industries have been sharing their thoughts on the fresh branding and, specifically,
design of the Meta logo.
Check out the link below to see what the experts are saying!
The Power of
Re-Marketing
Reach out and your customers could be there.
Re-Marketing is one of the primary ways to continue your relationship with your customers through engagement. Especially if they just need a reminder that you miss them!
We use re-marketing to strategically touch base with customer segments who have gone a period of time without engaging with any of our outreach campaigns.
By identifying these customer segments and re-marketing specifically to them, we are able to relight your rapport with them. Or if they do not engage then we discontinue outreaches to make sure your databases are current.
Interested in re-marketing? Give the Queen Bee a shout...
Tina -- 734.395.8212
TikTok went the Clock
What's the hottest thing in the marketing industry right now?
TikTok!
Through strategic and seemingly intuitive algorithms, TikTok has the ability to place your product or service in front of hundreds, if not thousands of potential viewers - without most of them even noticing they are seeing an ad.
Ready for your content to be viewed by the masses!? Start planning your 2022 TikTok marketing plan now!
Creating Buzz
We are always looking for new ways to grow your hive and welcome any new ideas from you - even if they seem far-fetched - we love those the most!
Our latest suggestion...
Feedback, Feedback, Feedback!
What your customers say matters - and can help your business achieve greater success. By providing your customer base with the opportunity to give feedback, albeit good or bad, you are showing your target market that your business is listening!
A survey revealed that 95% of people polled said collecting and measuring current customer data is their most significant marketing barrier.
4 Benefits of Collecting Customer Feedback are:
1. Improving the Customer User Experience (UX)
2. Build Stronger Social Influence
3. Evolve & Expand your Product Line
4. Improve & Strengthen Customer Service
The Sweet News is created and distributed by the Rapport Marketing Team. Any questions, concerns, or if you would like to swap honey...please contact us!
Get in touch: 734.395.8212
tina@rapport.tw
www.rapport.tw
